U.S. Online Shopping Behavior Report

Online shopping is now as popular as social networking and has strong appeal among the most affluent consumers.

Online spending correlates strongly with income with the highest strata being the biggest spenders overall and biggest buyers of top e-commerce sellers.  While the average U.S. online shopper spent an average of $425 online in the past 6 months, spending increases to $664 among those in households earning $75,000+ annually.

Our recently released 2015 Target Market Report on U.S. Consumer Online Shopping Behavior, is available for download below.

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